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Unlock the vault of my trade secrets, cultivated over 13 years as a self-managed, self-taught professional makeup artist. These invaluable insights not only propelled me to a six-figure beauty freelancing business but will also empower you with practical application skills that are essential for success
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what industry peers are saying
"Bobbie Riley has been such a great asset to my personal life and my business. She has sent me several high-profile clients that have expanded my network in the best way! She goes above and beyond to set me up for success by not only sending opportunities that align with my aesthetic, vision, and career goals but goes the extra mile to ensure I’m fully prepared to handle the task! From her words of encouragement, career advice and job placement, I’m so thankful to consider her a friend and colleague. I’m forever inspired by her artistry but the way she genuinely and expertly cultivates relationships is commendable and hard to come by in this industry!"
Kierra Lanice | Makeup Artist + Educator
Hey #Beauties!
I'm Bobbie Riley,
your Dean of Education
Hair, Make-up Artistry & SFX is my passion but learning how to monetize it as an entrepreneur has become one of my greatest assets. I started my career as a set MUA at the young age of 17 years old working as an assistant & being mentored by a few of the greatest artists in the game.
Thereafter, Over the next 6 years with the connections that I created working various jobs and getting my name out there via work and social media, I was able to broaden my network and expand to become a notable Los Angeles based artist aligned to be contracted for and contributing to some of the top commercial/editorial brands in entertainment such as Conde Nast, Popsugar, Refinery 29, Complex, NYLON, Elle, Well & Good and the list goes on with no representation, formal education and creating my own booking systems.
My belief is that it is apart of my purpose to help beauty artists and like myself and clients to thrive in all areas of knowledge I am well versed to share in.